The Senior Director, Multicultural Marketing works closely with the Chief Marketing Officer, various other marketing teams and the Chief Diversity Officer. This director is responsible for developing, executing and sustaining multicultural marketing initiatives that help strengthen the brand perception of the Rock Family of Companies and Rocket Mortgage, in particular. The successful candidate will build relationships with and help to educate stakeholders about multicultural audiences and best practices that ensure meaningful, consistent and credible client connections are made across multiple marketing channels. They are knowledgeable and have strong awareness of the histories, issues and trends facing diverse audiences and multi-ethnic communities. They thrive in a fast-paced environment that enables them to contribute to the overall brand strategy by balancing both local, community-driven and national strategies, while also leading a team that manages multicultural campaigns.
Who We Are
We're America's largest mortgage lender, closing loans in all 50 states. J.D. Power ranked Quicken Loans "Highest in Customer Satisfaction in Primary Mortgage Origination" for the past 10 consecutive years, 2010 - 2019. The company was also ranked highest in the nation for client satisfaction among mortgage servicers by J.D. Power for 7 consecutive years, 2014 through 2020, each year the company was eligible. There's a simple reason we've been so successful: We care about the people we work with.
If you're tired of stuffy, bureaucratic workplaces, then you'll be delighted to find something different here. We strive to make a creative, fun and collaborative environment you simply won't find anywhere else. Quicken Loans was once again named to FORTUNE magazine's "100 Best Companies to Work For" list in 2019 and has been included in the magazine's top one-third of companies named to the list for the past 16 consecutive years. In addition, Essence Magazine named Quicken Loans the "#1 Place to Work in the Country for African Americans."
This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.