Webinars

June 4, 2024

Going from Blocked to Unlocked- Advice and Strategies to Authentically Connect with Today’s LGBTQ+ Consumer

Learn from the voices of LGBTQ+ and their Allies as they share their expectations of brands marketing to them. Discover essential strategies to avoid the "authenticity trap" and be seen as a brand for the LGBTQ+ community, rather than a Pride profiteer. This is the first of a two-part series of research-backed reports to help your brand engage inclusively and impactfully.

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Webinar

Going from Blocked to Unlocked- Advice and Strategies to Authentically Connect with Today’s LGBTQ+ Consumer

The Rising Growth Market Opportunity of the Asian American Native Hawaiian/Pacific Islanders (AANHPI) Community

The Rising Growth Market Opportunity of the Asian American Native Hawaiian/Pacific Islanders (AANHPI) Community

Live Your Truth So We Can #SeeALL: Leveraging Corporate Responsibility to Reinforce Allyship with The LGBTQ+ Community

Live Your Truth So We Can #SeeALL: Leveraging Corporate Responsibility to Reinforce Allyship with The LGBTQ+ Community

The Hispanic Market In-Language AND In-Culture Lunch & Learn

The Hispanic Market In-Language AND In-Culture Lunch & Learn

Digital Accessibility - A Key Component of Every Inclusive Brand

Digital Accessibility - A Key Component of Every Inclusive Brand

AIMM 2023 Orientation Webinar

AIMM 2023 Orientation Webinar

Audio is Culture: SXM Media’s Culture Trend Report

Audio is Culture: SXM Media’s Culture Trend Report

McDonalds and AARP Take Lunar New Year to the Next Level

McDonalds and AARP Take Lunar New Year to the Next Level

Diversity By Design - Why Inclusive Organizations Are Poised to Win Tomorrow

Diversity By Design - Why Inclusive Organizations Are Poised to Win Tomorrow

Let’s Chat About WeChat – Understanding Digital, Social and eCommerce from a Chinese Perspective

Let’s Chat About WeChat – Understanding Digital, Social and eCommerce from a Chinese Perspective

Inclusive Language: Building Authentic Relationships and Forging Meaningful Connections to Maximize Growth

Inclusive Language: Building Authentic Relationships and Forging Meaningful Connections to Maximize Growth

Data Track Townhall: Chasing MC&I Data Accuracy in New Panel and Big Data Measurements

Data Track Townhall: Chasing MC&I Data Accuracy in New Panel and Big Data Measurements

Increasing Equity and Impact Through Targeted & Diverse-Owned Media

Increasing Equity and Impact Through Targeted & Diverse-Owned Media

Inclusive Communication - Principles & Practices that can Create Belonging in the Workplace

Inclusive Communication - Principles & Practices that can Create Belonging in the Workplace

Being Bilingual-The Duality of the Bilingual Experience

Being Bilingual-The Duality of the Bilingual Experience

Marketing in the Era of AI, AR, VR, MR, and Web3: Navigating Disruption and Capturing Consumer Attention

Marketing in the Era of AI, AR, VR, MR, and Web3: Navigating Disruption and Capturing Consumer Attention

The HBCU Experience

The HBCU Experience

South Asians In America - The Missed Opportunity

South Asians In America - The Missed Opportunity

Disrupting Anti-Fatness In Marketing & Media

Disrupting Anti-Fatness In Marketing & Media

Leveling Up Marketing Production in Front of and Behind the Camera

Leveling Up Marketing Production in Front of and Behind the Camera

Seize The Moment Unleashing America’s Full Potential Through Diversity

Seize The Moment Unleashing America’s Full Potential Through Diversity

Colorism - The Next Frontier of Inclusion

Colorism - The Next Frontier of Inclusion

Cultivating a Culture of Belonging for Talent Retention

Cultivating a Culture of Belonging for Talent Retention

Mom-Fluence: The Intersection of Motherhood, Culture and Economic Power

Mom-Fluence: The Intersection of Motherhood, Culture and Economic Power

Unpacking Queer Pride in Audio

Unpacking Queer Pride in Audio

Beyond Chinatowns - AAPI | Reflecting, Resetting, Rising

Beyond Chinatowns - AAPI | Reflecting, Resetting, Rising

Cultural Inclusion Accelerator Webinar Series: Why/How Brands Embark on Successful Cultural Journeys

Cultural Inclusion Accelerator Webinar Series: Why/How Brands Embark on Successful Cultural Journeys

Cultural Inclusion Accelerator Webinar Series: Best-In-Culture Content/Networks - What you Need to Know About Cultural Context Before the Upfronts

Cultural Inclusion Accelerator Webinar Series: Best-In-Culture Content/Networks - What you Need to Know About Cultural Context Before the Upfronts

Cultural Inclusion Accelerator Webinar Series: DEI Impact on Brand Trust - Why Perceived Diversity, Equity and Inclusion in Ads is Paramount

Cultural Inclusion Accelerator Webinar Series: DEI Impact on Brand Trust - Why Perceived Diversity, Equity and Inclusion in Ads is Paramount

Cultural Inclusion Accelerator Webinar Series: Cultural Attribution & Efficiency - How Much Does Culture & DEI Matter On Sales, Trust, Viewer Preference, Diverse Owned/Targeted Media

Cultural Inclusion Accelerator Webinar Series: Cultural Attribution & Efficiency - How Much Does Culture & DEI Matter On Sales, Trust, Viewer Preference, Diverse Owned/Targeted Media

Cultural Inclusion Accelerator Webinar Series: Progress in Ads Cultural Authenticity - Why Culture is More Important Now Than Ever

Cultural Inclusion Accelerator Webinar Series: Progress in Ads Cultural Authenticity - Why Culture is More Important Now Than Ever

2022 Membership Orientation Webinar

2022 Membership Orientation Webinar

Partly Sunny! Forecasting Improvements in Multicultural Targeting Data

Partly Sunny! Forecasting Improvements in Multicultural Targeting Data

CIIM™ Reveals the Most Culturally Relevant Shows and Networks

CIIM™ Reveals the Most Culturally Relevant Shows and Networks

Denouncing Anti-Asian Racism and Hate Through Allyship & Solidarity

Denouncing Anti-Asian Racism and Hate Through Allyship & Solidarity

Super Bowl 2021 Best-In-Culture Ads: CIIM™ Lessons Beyond the Game

Super Bowl 2021 Best-In-Culture Ads: CIIM™ Lessons Beyond the Game

The Power of a Modern Marketing Reset

The Power of a Modern Marketing Reset

Data Transparency: Removing Data Blindfolds to Connect with Multicultural Consumers Successfully

Data Transparency: Removing Data Blindfolds to Connect with Multicultural Consumers Successfully

Comcast Advertising's Culture Conversations: Brand Inclusivity Drives Business Results

Comcast Advertising's Culture Conversations: Brand Inclusivity Drives Business Results

Purpose Driven Multicultural & Inclusive Brands

Purpose Driven Multicultural & Inclusive Brands