AIMM Boilerplate Copy

ANA’s Alliance for Inclusive and Multicultural Marketing(AIMM) was established in 2016 to provide corporations with viable solutions for growth by addressing opportunities in Multicultural and Inclusive marketing.

AIMM comprises senior-level advertisers, media/publishers,research and data companies, agencies and trade organizations, to spotlight the missed growth potential in General, Hispanic, African American, Asian-American and LGBTQ markets. This extraordinary working group of industry leaders is transforming the way multicultural and inclusive marketing is seen and understood via an industry-wide reboot – the largest ever in this space. Beyond simply identifying where growth potential lies, AIMM shows its members (and the industry) how to best maximize this potential towards positive bottom-line impact. AIMM is the leading authority in the space.

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