Member Profile: Asian American Advertising Federation (3AF)

Company Name
Asian American Advertising Federation (3AF)
6230 Wilshire Boulevard, Suite #1216
Los Angeles, CA 90048
Business Inquiry Contact
Company Description Asian American Advertising Federation (3AF) is the “go to resource” when it comes to Asian advertising, Asian marketing, and the power of the Asian American consumer. We are a national trade organization comprised of Asian American advertising agencies, corporate marketers/advertisers, Asian media, marketing research firms and other industry vendors and partners. Through our national summit, webinars, marketing research studies, online resources, video library, and our vast network of Asian marketing experts, we are dedicated to helping marketers understand the business case for and how best to reach the critical Asian American consumer segment. Additionally, 3AF seeks to promote and encourage high standards of conduct and ethics among our members and our industry. The3AF Asian Marketing Summit, the largest national conference focusing solely on the Asian American consumer, is held annually. More information about the 3AFis available at

Company Mission:

The 3AF’s mission is to advance the Asian American marketingand advertising industry for Asian American consumers through education,advocacy, promotion, and increased collaboration of all industry stakeholdersincluding but not limited to marketers, agencies, research partners and media.Additionally, 3AF seeks to promote and encourage high standards of conduct andethics among our members and our industry.

Trade Associations/Non-Profits
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Active AIMM Seat Holder 1
Genny Hom-Franzen
Executive Director
Active AIMM Seat Holder 2
Indrajit Majumdar
3AF President
Active AIMM Seat Holder 3
Jay Kim
3AF Past President
AIMM Value Statement
Corporate Diversity Statement
Signed AIMM Pledges
Commit to Systemic Change
Stop Asian Hate
Diversity in Hollywood
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